London-based Thingtrax has raised £4.3 million in a pre-Series A funding round. Combining cloud computing, robotics, industrial Internet of things (IIoT), artificial intelligence (AI), and computer vision technologies, ThingTrax helps manufacturers identify inefficiencies and reduce costs.

Thingtrax’s latest investment round was co-led by Concentric, Superseed, and Puma Private Equity, with Haatch, Portfolio Ventures, Vinci Venture Capital and several angel investors, including Charlie Songhurst participating.